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A hydrating highlighter that illuminates and refreshes the skin. 
A versatile makeup product that gives the skin the perfect glow without glittering. The nourishing ingredients give the skin a healthy and fresh look. 

A dense yet incredibly soft brush for blending our cream balms. Ensures an even finish on the skin. The handle is made of 100% recyclable aluminum and the extra soft bristles are of course vegan. 

A bronzer that gives the face a natural, sunkissed look without looking with makeup on. The balm is eco-friendly formulated and moisturizes for healthy glowing skin. 

A creamy, multi-purpose blush made entirely from natural ingredients that gives skin radiant color all day long. 

A creamy, versatile balm made exclusively from natural ingredients that nourish and moisturize the skin.

A moisturizing serum foundation covers your redness and imperfections, with effective UVA & UVB SPF 30 sun protection that makes the skin shine and gives it a nourishing, glowy freshness. 

The only makeup bag you need for your cosmetics! Small in size, but miraculous, since it fits everything, from skincare products to all PURE U. balms, but also your other makeup products or brushes. Plus, you can store all your lip or eye pencils, or even use it as a case in your school or college.

The Balmy Lip tint is a nourishing lip treatment, oil, balm & gloss in one with a degradable color that melts on the lips for a hint of tint and a rich, glossy finish. The nourishing, fragrance-free formula moisturizes the lips and makes them appear visibly plumper. With ingredients such as ceramides, pomegranate sterols, shea butter & squalane.
No fragrances, mineral oils, silicones or lanolin.